Gurugram-based home-cleaning products startup Scrubsy has raised Rs 27 crore (around $3 million) from V3 Ventures. The company operates under BoldChem Science Pvt Ltd and sells its products directly to consumers. The fresh capital will be used mainly to expand manufacturing and grow the business. Scrubsy plans to continue investing in its in-house manufacturing and product development capabilities. Founded in 2025 by Kartik Sibal, Ishan Suri, Nitin Jain and Aditya Bhasin, Scrubsy develops cleaning products for kitchens, bathrooms and footwear. Its portfolio includes foam-based kitchen cleaners, bathroom cleaners and shoe-cleaning products. Scrubsy develops, formulates and manufactures its products in-house. The company also uses AI to analyse customer reviews, identify cleaning-related problems and use the feedback in product development. V3 Ventures is an early-stage consumer-focused investment firm backed by Verlinvest. Its India portfolio includes Ugaoo, Deconstruct, Salad Days, go zero and The Hosteller. Bareback Media has recently raised funding from a group of investors. Some of the investors may directly or indirectly be involved in a competing business or might be associated with other companies we might write about. This shall, however, not influence our reporting or coverage in any manner whatsoever. You may find a list of our investorshere.
